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Pablo Ortiz was born in Quito, Ecuador to a middle-class family. As a student he encountered the abusive educational system of the 1980s, which punished and beat them. Thus, Pablo rebelled against his teachers and became a protester, going through several schools in the city of Quito until he entered the graphic design faculty. There he demonstrated his creative talent and stood out with his work among his peers. After a few difficult years, Pablo left the design institute and emigrated to the United States at the age of 19. Dedicating himself to various jobs as a migrant, after a few years he dedicated himself to doing street fairs in New York, importing wool sweaters from the famous city of Otavalo, Ecuador, also art from various artists, ceramics, etc. Under the name WOOL AND ART, after several good years of good business of fairs , Ecuador’s economy collapses, the local currency called SUCRE is lost and the country enters into extreme crisis. The economy is officially dollarized, harming millions of Ecuadorians, all because of corrupt bankers and businessmen, etc. etc., which affects Pablo’s exports, purchase prices skyrocket 60% with the dollar and Pablo abandons the import business.
 
AVIATION: Pablo was also passionate about machines since he was a child, he used to play with wooden cars downhill, skates, bicycles all with wheels, driving them was his passion and he discovered speed and adrenaline. Which led him to study aviation in the city of New Jersey, Essex County Airport – KCDW. Obtaining his commercial multi-engine pilot licenses with instrument rating, he made night training flights, tourist flights to the Statue of Liberty etc, until reaching the 600 hours required to enter the airlines, but Obama changes the regulation to 1,200 hours, and Pablo changes the course of his destiny by returning to Ecuador.
 
KING COCHA DESIGNS is born: pablo opens a bar restaurant in the city of Quito called D’ Vinci Rocks.
Channeling all his creative talent into every corner of the restaurant with strength and rebellion, he gained great popularity with his clientele, which included renowned artists, state ministers, and more.
 
“In the same bar, the INTIS MC motorcycle club was formed, with Pablo being part of the board, holding the title of Chancellor. As each member was given a nickname that Pablo found ridiculous, he decided to call himself Aquaman. One of the club members, however, nicknamed him COCHA MAN.
 
After 4 years of operation, Pablo decided to sell the bar and returned to the United States to resume his aviation career. However, the global COVID-19 pandemic hit, collapsing the aviation industry and leaving thousands of pilots unemployed. Forced to pivot, Pablo founded KING COCHA. As a motorcyclist, he had been customizing his motorcycle and outfits, and he decided to sell his designs. His creations reflected the spirit of freedom and rebellion, using high-quality materials.
 
“KING COCHA continues to operate as a small business, now completing three years in the market. KING COCHA uses recycled materials from farm-raised animals for certain outfits, respecting wildlife and the environment, as its designs are not produced on a massive scale.”